Laptop Love

With over 10 years in the game, I'm a hands-on Product Designer who blends creativity, strategy and empathy to shape digital interactions. My toolkit runs deep, but at the core, it's meaningful human experiences, designed from the heart. 

SKILLS

User Research
Product Strategy
UX Design
UX Writing
Interface Design
Interaction Design
Visual Design
Prototyping
Usability Testing
Multivariate Testing
Design Systems
Illustration

SECTORS

Banking
E-commerce
Fintech
Social Media
Sustainability
Telcoms
B2B
B2C
Enterprise
SAAS
Web3

TOOLS

Adobe Creative Suite
Axure
Figma
Sketch
HotJar
Mouseflow
Jira
Confluence
Google Analytics
Notion
Miro

LOWKEY FLEXING

  

704% Increase In User Engagement

  

110% Increase In Online Advertising

  

240% Increase In Lead Generation

  

<£10K Mobile Apps, Full Product Cycle

BRANDS THAT LET ME COOK

BRANDS THAT LET
ME COOK

BMW
eBay
Google
Microsoft
HCL Technologies
Proctor and Gamble
Huawei
nintendo-white
Fastmarkets
European Bank of Reconstruction and Development
hasbro-white
ulaw

WORD ON THE STREET

A FUN FACT FOR QUACKS

Ding Ding Duck Tee

In 2025, I launched Ding Ding Duck, a playful and sustainably friendly apparel brand. Crafted for kindness; each purchase helps fund meals for the homeless, vulnerable and elderly in the UK.
For example, 1 Tee = 10x Meals.

dingdingduck.com
@dingdingduck.official

LATTE TALK MORE?

Espresso in hand

© 2025 SALIM RUPAWALA. ALL RIGHTS RESERVED.